Sunday, March 15, 2009

A Spring Break 2009 Re-Branding

This spring break, I will not be taking the time to visit the warm southern states or party it up with Carson Daily in lovely Cancun, Mexico, but rather, I will be re-branding myself as a designer. What does this mean, you ask? It's simple. My whole visual identity (logo, color scheme, website, blog, business cards, and all other means of communication will change drastically for the better!

We have seen many brands do this, including Pepsi, Facebook, Coca Cola, and many others including the service you are viewing right now: Google! I've see it a thousand times! But, just look at where this gets them. The world is intrigued by the new brand and therefore want to buy more of it because it seems new. That's the gist in the smallest nutshell you can probably find on the planet, but I think you get it. I hope you know I am talking about a very minuscule nutshell, like the ones you get in a pack of pistachios and are really pissed off that they even included it in there. I mean the peanut is so tiny that you don't even have to chew it! End rant. (/rant)

Anywho, I will always stay on the side of Facebook, Pepsi, and the many companies who have re-branded themselves over the years and the great decisions they make. With that, I have decided to do a little Facebook maneuver of my own. Josh Corken Designs re-branding, here I come!

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  1. Please tell me that an ounce of this is my fault. Just an ounce...

  2. Well, Ricky, I have actually been wanting to do this for quite some time. A while back I chose that I would use my spring break for this purpose.

    It just so happened that you posted a blog about re branding yourself before I could beat you to the punch. Haha!

    But, we can totally imagine that there was an ounce. Maybe half an ounce or a teaspoon.