We have seen many brands do this, including Pepsi, Facebook, Coca Cola, and many others including the service you are viewing right now: Google! I've see it a thousand times! But, just look at where this gets them. The world is intrigued by the new brand and therefore want to buy more of it because it seems new. That's the gist in the smallest nutshell you can probably find on the planet, but I think you get it. I hope you know I am talking about a very minuscule nutshell, like the ones you get in a pack of pistachios and are really pissed off that they even included it in there. I mean the peanut is so tiny that you don't even have to chew it! End rant. (/rant)
Anywho, I will always stay on the side of Facebook, Pepsi, and the many companies who have re-branded themselves over the years and the great decisions they make. With that, I have decided to do a little Facebook maneuver of my own. Josh Corken Designs re-branding, here I come!